Posted By: Kerry Phouthavong
One of America’s famous music and film festival’s South by Southwest (SXSW) interviews the founders of GroupMe. Jason Kincaid on techcrunch.com posted an entertaining, yet interesting video posted about GroupMe.
Founders Jared Hecht and Steve Martocci of GroupMe set up a free grilled cheese and beer stand conveniently located outside the main convention center at SXSW. Learn how things have gone for GroupMe so far in Austin, why they chose to give away grilled cheese sandwiches, and adventures in Phish concert parking lots.
GroupMe is a popular group messaging system that allows you to effortlessly group text with the people in your life that are important to you. It’s your real-life network, in your pocket. It’s totally free and works on every phone.
March 15, 2011 | Categories: Blogged, Blogging | Tags: groupme, Social Media, social media and marketing, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, social media shopping, social media twitter, social media use, Social networking, social networking site, south by southwest, south by southwest film festival, sxsw, sxsw 2011, television, Tweet, Twitter, twitter marketing, twitter tools | Leave A Comment »
Posted By: Kerry Phouthavong
Interactive television experts came to join forces at SXSW in Austin, Texas to discuss the future of social TV. Television has slowly been trying to transform “traditional TV” into social TV by integrating social media with popular television shows. In an article written by David Alexander on mashable.com, he posts an interesting video about how the conference provides a better insight to combining social media and television.
Panelists, which ranged from the likes of Chloe Sladden of Twitter to Gavin Purcell from Late Night with Jimmy Fallon, discussed ways in which they incorporate social media into popular television shows such as “No Reservations with Anthony Bourdain” and “Late Night with Jimmy Fallon.”
Fred Graver, the senior VP of Travel Channel, spoke to the audience about his initial skepticism regarding the integration of Twitter into “No Reservations.” “It wasn’t a no brainer for us.” said Graver. “The whole thing here is if you have 36-48 hours before the show premiers, do you want to spend your time talking about Tony (Bourdain) live-tweeting? And that was a big discussion but we decided, yes lets do it.”
Doing it proved to be successful for Graver and the Travel Channel, with “No Reservations” currently at more than 1 million “likes” on Facebook and an increasingly active Twitter following.
March 15, 2011 | Categories: Blogged, Blogging, Twitter | Tags: Social Media, social media and marketing, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, social media shopping, social media twitter, social media use, Social networking, social networking site, south by southwest, south by southwest film festival, sxsw 2011, television, Tweet, Twitter, twitter marketing, twitter tools | Leave A Comment »
Posted by: Carlee Vellinga
Eric Schmidt, Google CEO, confirms the fall release of Google TV. This new device will integrate Internet content and television. Apple’s announcement of a similar product has generated conversation about the two options. Read this article by Christina Warren at mashable.com to get the facts about Google’s latest development.
The Apple TV refresh isn’t the only new connected device headed to living rooms this fall; Google CEO Eric Schmidt has reaffirmed his company’s plans to release the Google TV set-top box in the U.S. later this year, with launch in the rest of the world coming in 2011.
First officially announced at Google I/O, Google TV aims to bring Internet video to the living room. Users will be able to search the web and switch back and forth between web video, TV and other content all from the remote control.
September 8, 2010 | Categories: Blogged, Google | Tags: apple, apple tv, ceo google, Google, google tv, HDTV, interactive marketing, internet tv, internet videos, mashable, mashable.com, online tv, search engine marketing, search engine optimisation, search engine optimization, search engine optimization company, search engine optimization marketing, search engine placement, search engine ranking, search marketing, senior citizen, Senior citizens, SEO, seo marketing, seo optimization, seo search engine optimizaiton, seo search engine optimization, seo service, seo services, site stats, social marketing, social media and marketing, social media demographics, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, social media statistics, Social networking, social networking site, social networking sites, sony, statistics, television, tv, tv tuner, watch tv | Leave A Comment »