Posted by: Micah Pratt

Last Wednesday, Mark Zuckerberg sat down for a rare public interview with ABC News’ Diane Sawyer to discuss the continued success of Facebook along with the latest pressure it has faced. Facebook, the largest social networking site, recently hit a major milestone of 500 million users but along with fame has come issues dealing with privacy and a lawsuit that Zuckerberg sold a portion of the ownership in exchange for work in the early years of Facebook.

Watch the interview here.

Jennings Social Media Marketing recently promoted Michelle Jennings-Camber to president.

Posted by: Micah Pratt

Here is a podcast from Valerie Jennings, entrepreneur and CEO of Jennings Social Media Marketing.

“Hi this is Valerie Jennings, CEO of Jennings Social Media Marketing. I want to offer a few tips about how you can use social media to protect your brand, build awareness on the Internet and drive traffic to websites like your blog or primary company website or even a landing page. Some of the things that we look at are competitor analysis reports, so that we can see how competitors are appearing on the Internet in comparison to some of our clients. Additionally, we try to make sure that we have all of the holes plugged as far as having a Twitter account, Facebook page and do they have their LinkedIn site set up properly. These are some simple things you can do as a business owner to make sure that you have all of your social networking sites reserved so that a competitor does not try to take the name or hijack your brand.”

Click below to listen to the rest of Jennings’ tips on how to use social media to protect your brand and drive website traffic.

Posted by: Micah Pratt

In recent years, Google has built its image around its environmentally conscious stance. Now, it has purchased clean energy from wind turbines to become more energy efficient. Here is an article from mashable.com about Google’s recent contract with an Iowa farm that will help it decrease its carbon footprint.

Google Buys 20 Years’ Worth of Wind Farm Energy

Google has just signed a contract with an Iowa wind farm to purchase clean energy at a set rate for the next 20 years.

This move is in keeping with Google’s strong environmental stance; with specific regard to energy consumption and wind-generated energy, the company has been championing PowerMeter and has invested $38 million in wind farms this year alone.

In fact, Google gained the ability to buy and sell electricity like any other public utility in February in order to achieve its goals for carbon neutrality and more efficient energy use in its massive data centers. This Power Purchase Agreement is the first deal brokered under the auspices of Google Energy.

On the official Google blog, Google’s SVP Operations Urs Hoelzle wrote, “On July 30 we will begin purchasing the clean energy from 114 megawatts of wind generation at the NextEra Energy Resources Story County II facility in Iowa at a predetermined rate for 20 years… This power is enough to supply several data centers.”

The company’s long-term commitment will generate a significant amount of capital for NextEra to develop more wind projects.

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