Posted by: Micah Pratt
Here is an article from mashable.com about the “Write the Future” ad, which set the record for most views of a viral video.
Nike’s “Write the Future” Ad Sets Viral Record [VIDEO]
Nike’s three-minute “Write the Future” epic, starring soccer superstars Didier Drogba, Wayne Rooney and Cristiano Ronaldo, set a new record for most views of a viral video ad in its debut week, according to web video analytics company Visible Measures.
It beat the previous record holder, another Nike ad called “Earl and Tiger” featuring golfer Tiger Woods after his heavily publicized return to the sport.
Ad agency Wieden+Kennedy produced the ad, which was directed by illustrious Mexican filmmaker Alejandro González Iñárritu, who is best known for the critically-acclaimed film Babel. Nike VP Trevor Edwards was quoted in Advertising Age saying the ad is “among the best we’ve ever done.”
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“Write the Future”
![ad2 Nike’s “Write the Future” Ad Sets Viral Record [VIDEO]](http://www.jenningssocialmedia.com/wp-content/uploads/2010/05/ad2.jpg "ad")
May 28, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Social Media Marketing, Twitter | Tags: advertisement, Advertising Age, Alejandro González Iñárritu, blog marketing, business marketing, Cristiano Ronaldo, Didier Drogba, email marketing, Google, interactive marketing, internet advertising, internet marketing, internet marketing tools, Kansas City, KC, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, media marketing, New York, nike, online advertising, online marketing, online soccer, people records, product marketing, public relations, records, search engine marketing, search engine optimization, search marketing, SEO, seo marketing, soccer, soccer net, soccer news, soccer pro, soccer video, soccer videos, social marketing, social media and marketing, social media marketing company, social media marketing services, Social networking, sports, sports boys, sports marketing, sports net, sports news, Tiger woods, Tiger Woods news, Trevor Edwards, Twitter, twitter marketing, viral marketing, viral videos, Visible Measures, Wayne Rooney, website marketing, Wieden+Kennedy, YouTube | Leave A Comment »
By:Micah Pratt
I would like to share an article from Mashable.com, written by Jennifer Van Grove, about Wendy’s use of social media promotions and incentives, centered around the Frosty, to increase awareness of the brand. The campaign will consist of three Frosty themed initiatives that include a digital scavenger hunt, a charity event and a online scrapbook competition that will run throughout the summer.
Wendy’s Frosty Gets a Social Media Infusion
With summer around the corner, the Wendy’s fast food chain is releasing a slew of social media promotions and incentives centered around its iconic Frosty dessert treat.
The company will roll out three distinct social media promotions over the course of the summer that involve Twitter and Foursquare. Each endeavor, however, revolves around Facebook and the Frosty Facebook Page.
Wendy’s is also touching all corners of the social sphere with action-oriented contests for prizes and a fan-powered charity drive. It’s tit-for-tat marketing at its best, with social media designed to drive awareness around the brand and reward fan appreciation.
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May 27, 2010 | Categories: Blogged, Blogging, Facebook, Social Media Marketing, Twitter | Tags: blog marketing, brand awareness, brand marketing, brand name, branding, charities, charity, charity event, digital marketing, donate charity, fast food, frosty, fundraising charity, incentive, incentives, interactive marketing, internet advertising, internet marketing, internet marketing tools, Kansas City, KC, marketing, marketing advertising, marketing brand, marketing campaign, marketing communications, marketing ideas, marketing management, marketing promotions, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, marrketing campaigns, mashable.com, media marketing, online advertising, online marketing, online promotions, product marketing, promotion marketing, promotional items, promotional marketing, promotions, public relations, social marketing, Social Media, social media and marketing, Social Media Marketing, social media marketing company, social media marketing services, Social networking, special promotions, summer promotions, the twitter, tips marketing, Twitter, twitter marketing, Twitter Use, viral marketing, web marketing, website advertising, website marketing, website promotions, Wendy's, Wendy's frosty | Leave A Comment »
By: Micah Pratt
This Jennings Social Media Marketing summer promo video features Valerie Jennings, entrepreneur and CEO of Jennings Social Media Marketing, the VP of Social Media Research & Development, the VP of website Design & Development and Jennings’ Social Media Marketing Manager. Jennings Social Media Marketing is a global company located in Kansas City, Missouri.
May 21, 2010 | Categories: Blogged | Tags: blog marketing, business marketing, clips video, email marketing, Google, interactive marketing, internet advertising, internet marketing, internet marketing tools, Kansas City, KC, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, media, media marketing, MO, online advertising, public relations, search engine marketing, search engine optimization, search marketing, SEO, seo marketing, social marketing, social media and marketing, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social networking, Twitter, twitter marketing, video clips, viral marketing, viral video, web marketing, website advertising, website marketing | Leave A Comment »
Valerie Jennings, CEO of Jennings Social Media Marketing, Releases Small Business Tips for Viveka von Rosen’s Social Media Interview.
Read the full article here
May 19, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Social Media Marketing, Twitter | Tags: blog marketing, business marketing, email marketing, FoxBusiness, FoxBusiness.com, Google, interactive marketing, internet advertising, internet marketing, internet marketing tools, jennings, Kansas City, KC, LA, Linked Into Business, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, media marketing, MetaCafe, New York, NY, online advertising, online marketing, product marketing, public relations, search engine marketing, search engine optimization, search marketing, SEO, seo marketing, small business, social marketing, social media and marketing, social media marketing company, social media marketing firm, social media marketing services, Social networking, Twitter, twitter marketing, viral marketing, Vivek von Rosen, web design, web marketing, website advertising, website design, website marketing, YouTube | Leave A Comment »
Posted by: DeAnn Farha
I want to share an article from Mashable.com written by Geoff Livingston about Twitter’s Hope 140 application to raise awareness for non-profit organizations. Last week, #EndMalaria Campaign users participated by retweeting and donating $10 for World Malaria Day, through Hope 140 and TwitPay. Twitter chooses what non-profit organization will be able to use Hope 140. Organizations such as Room to Read and Partners in Health will be launching its Hope 140 through retweets, public announcements and donations.
How Does Twitter’s New Social Good Initiative Stack Up?
Last month saw the latest Twitter (Twitter) foray into social good efforts with the launch of the new Hope140 initiative. Its #EndMalaria campaign over the past week featured the TwitPay platform for donations, creating a new call to action for Hope140. Twitter users participated in World Malaria Day by retweeting and donating $10. The Case Foundation matched donations with a $25,000 grant.
#EndMalaria demonstrated that Twitter can be more than an awareness mechanism for non-profits. Further, Twitter is using its Promoted Tweets feature as public service vehicle, launching with two charities; Room to Read, which is campaigning to promote the building of their 10,000th library, and Partners in Health. Now Twitter’s non-profit offering provides comprehensive capabilities, from click-throughs and retweets to bona fide donations and public service announcements.
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May 10, 2010 | Categories: Blogged, Blogging, Social Media Marketing, Twitter | Tags: #EndMalaria, advertisement, blog marketing, business marketing, company profile, economy, effective website, email marketing, embed tweets, Entertainment, follow, following, Geoff Livingston, Get Twitter Followers, Google, google search tips, growing a business, home business, Hope 140, how to grow a business, How to Twitter, increase income, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, jennings, Jennings Social Media, Kansas City, KC, KC Next, LinkedIn, local industry, make money, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, mashable.com, media marketing, networking, non-profit organization, online advertising, online marketing, own boss, Partners in Health, podcast, product marketing, public relations, real-time, results, ROI, Room to Read, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, Social Media, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, tech, technology, The Foundation Case, travel, travel industry, trendistic, trends, tweetbeep, tweets, TwitPay, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website, website advertising, website business, website marketing, website promotion PR, World Malaria Day | Leave A Comment »
Posted By: Jared Cook
I want to share this Mashable.com article written by Adam Ostrow about how to embed a tweet.
HOW TO: Embed a Tweet
As expected, Twitter has rolled out a new tool that lets you embed a tweet on a website. The feature –- which we confirmed was on its way on Monday –- replaces the need to take a screenshot and crop tweets, like we often do in blog posts when we want to quote someone via Twitter.
Using “Blackbird pie,” you can create an embeddable tweet by first entering the URL for the chosen message in the form that Twitter has created (that URL can be found using the timestamp on a tweet – i.e. –- where it says “3 hours ago”).
From there, click “Bake It,” and Blackbird will generate the code needed to embed the tweet on your website. Twitter notes when “you paste it into your site, the tweet will pick up some of your styling, e.g. the font-family you use on your p tags. That’s intentional!” Here’s what the end result looks like:
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May 7, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Twitter | Tags: 1102 grand, Adam Ostrow, advertisement, architecture, avoid debt, Blackbird pie, blog marketing, business marketing, company profile, debt free, economy, effective website, email marketing, embed tweets, Entertainment, follow, following, Get Twitter Followers, Google, google search tips, growing a business, home business, how to grow a business, How to Twitter, increase income, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, jennings, Jennings Social Media, Kansas City, KC, KC Next, LinkedIn, local industry, make money, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, mashable.com, media marketing, networking, online advertising, online marketing, own boss, podcast, product marketing, public relations, real-time, results, ROI, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, Social Media, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, tech, technology, travel, travel industry, trendistic, trends, tweetbeep, tweets, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website, website advertising, website business, website marketing, website promotion PR | 1 Comment »
Posted by: DeAnn Farha
I want to share an article written by Julie O’Dell from Mashable.com about Matt Mullenwegm, founder of blogging software WordPress. The nonprofit WordPress Foundation plans to compete with Tumblr by offering free services such as PollDaddy, Akisment and buddyPress since the collapse of Ning.
![WordPress WordPress Founder Talks About the Platforms Future [Video]](http://www.jenningssocialmedia.com/wp-content/uploads/2010/05/WordPress.png "WordPress")
WordPress Founder Talks About the Platform’s Future [VIDEO]
At WordCamp SF yesterday, we got to talk to WordPress founder Matt Mullenweg. He’s the man behind the Automattic empire, a collection of blogging software and complementary services, such as PollDaddy and the spam filtration system Akisment.
Mullenweg chatted with us about the demise of Ning and how buddyPress, his solution for communities, can help those folks who are left wondering about free alternatives. He also talked about how WordPress (WordPress) plans to compete with Tumblr (Tumblr), the status of the nonprofit WordPress Foundation, acquisition plans in 2010, WordPress’ focus on themes and even his favorite non-WordPress blogs.
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May 3, 2010 | Categories: Blogged | Tags: 1102 grand, advertisement, architecture, avoid debt, blog marketing, business marketing, company profile, debt free, economy, effective website, email marketing, Entertainment, follow, following, Get Twitter Followers, Google, google search tips, growing a business, home business, how to grow a business, How to Twitter, increase income, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, jennings, Jennings Social Media, Kansas City, KC, KC Next, LinkedIn, local industry, make money, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, mashable.com, media marketing, networking, online advertising, online marketing, own boss, podcast, product marketing, public relations, real-time, results, ROI, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, Social Media, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, tech, technology, travel, travel industry, trendistic, trends, tweetbeep, tweets, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website, website advertising, website business, website marketing, website promotion PR | Leave A Comment »
Posted By: Maya Tao
I want to share an article written by Lauren Indvik from Mashable.com regarding ways of recycling used electronics. Every year, less than 20 percent of consumer electronics is collected in eco-friendly ways. Donations of used electronics are highly encouraged. Charitable recycling programs including Dell and Goodwill, the Wireless Foundation, Students Recycling Used Technology, Komputers 4 Kids and eBay Giving Work. However, a couple of steps are also recommended before taking the action, for example, clean the hard drive and donate supplementary materials.
5 Charities for Donating Your Old Electronics
Consumer electronics, a broad category that includes TVs, computers, audio devices, phones and other related devices, currently constitutes nearly 2% of the municipal solid waste stream and is steadily rising at a rate of 8% per year. According to the EPA, of the roughly 2.25 million tons of used and unwanted electronics each year, 18% is collected for recycling and roughly 82% winds up in landfills.
These are unfortunate statistics given the many useful and eco-friendly alternatives for disposing of your old electronics — not to mention tax breaks for consumers. We’ve highlighted a few of these options below, along with information about preparing your unwanted goods for donation.
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May 3, 2010 | Categories: Blogged, Blogging | Tags: blog marketing, business marketing, charity, consumer electronics, Dell, donation, eBay Giving Work, Eco, eco-friendly, electronics, email marketing, Goodwill, Google, green, interactive marketing, internet advertising, internet marketing, internet marketing tools, Kansas City, KC, Komputers 4 Kids, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, media marketing, New York, NY, online advertising, online marketing, product marketing, public relations, recycling, search engine marketing, search engine optimization, social marketing, social media and marketing, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social networking, Students Recycling Used Technology, the Wireless Foundation, Twitter, twitter marketing, used electronics, viral marketing, web marketing, website advertising, website marketing | Leave A Comment »
The company will roll out three distinct social media promotions over the course of the summer that involve Twitter and Foursquare. Each endeavor, however, revolves around Facebook and the Frosty Facebook Page.
Valerie Jennings 
Cassie Stubs
Katie Stumpf
