By: Leslie Fischer
The American Heritage Dictionary defines the word paranormal as something that is “beyond the range of normal experience or scientific explanation.” Paranormal, then, is just the adjective to describe the marketing campaign behind Indie-Turned-Paramount-Success-Story, Paranormal Activity, described here in this article from Ad Age. When an independent horror flick with a $15,000 budget grosses $107.9 million in the box office and stands alone as mega-giant Paramount Pictures most profitable production yet, marketers and publicists the world over are left wondering if there is any other word left to aptly describe this seemingly unexplainable phenomenon, save paranormal. Social media gurus, however, are not surprised. In fact, this response generated through Facebook and Twitter is nothing short of normal.
Independent filmmakers can make this Cinderella story the norm for their home-grown babies at little to no cost purely through social media. By speaking to the interested, taking risks, personalizing the process and staying true to the message, indie films can make getting mainstream recognition, hype and profits anything but paranormal.
March 30, 2010 | Categories: Blogged, Blogging, Facebook, SEO, Social Media Marketing, Twitter | Tags: blog marketing, business marketing, independent film, independent filmmaker, independent filmmakers, independent films, indie film, indie filmmakers, indie films, interactive marketing, internet advertising, internet marketing, internet marketing tools, Kansas City, KC, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, media marketing, online advertising, online marketing, product marketing, public relations, search engine marketing, search engine optimization, search marketing, SEO, seo marketing, social marketing, social media marketing services, Social networking, Twitter, twitter marketing, viral marketing, website advertising, website marketing | Leave A Comment »
Posted By: Jared Cook
I would like to thank Cindy Yantis for featuring Valerie Jennings and Jennings Social Media Marketing in her post on tips to elevate your personal brand.
50 Seriously Great Tips to Elevate Your Personal Brand
By Cindy Yantis
I love connecting with extraordinary people; it’s part of my amazing journey in this life. And, in my current stead of helping people build meaningful and successful careers I have had the esteemed pleasure of running across remarkable folks who are really out there DOING IT, people who have exploded their personal brands!
48. Be REALLY effective on Twitter!
“Google’s real time search has changed the way the search engine finds tweets. Now, tweets must include keywords that your clients, prospects and press use to find information about products, services and businesses. For these reasons make sure you: run a Google keyword report on search trends and use these keywords in your tweets; use Trendistic.com – A Twitter application that allows you to search for what’s trending on Twitter; review Twitter trends daily and incorporate these trending keywords and phrases into your Tweets as long as they are relevant to your target audience, otherwise it’s spam! Use #hashtags to #SEO your message via Twitter so you can be discovered; use simple language that offers advice, how to’s and important information that is Google-friendly to real time search.” Valerie Jennings, jenningssocialmedia.com
Click here for the entire article
March 24, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Social Media Marketing, Twitter | Tags: advertisement, architecture, blog marketing, business marketing, email marketing, Entertainment, Get Twitter Followers, Google, google search tips, How to Twitter, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, Kansas City, KC, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, media marketing, Mike Dobbs, New York, News, News Media, NY, online advertising, online marketing, product marketing, public relations, real-time, results, ROI, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, travel, travel industry, trendistic, trends, tweetbeep, tweets, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website advertising, website marketing, website promotion PR, youtube videos | 1 Comment »
By: Billy Griffin
I would like to share a contest further proving that social media greatly influences the sustainable fashion industry and advocates the green movement.
Treehugger.com, one of the largest websites in the world and the leading media outlet dedicated to driving sustainability mainstream, releases the nominees for the Best of Green 2010 Readers’ Choice Awards. Treehugger’s editors and writers put their heads together to name more than 170 winners across eight topics, naming the people, places, products, companies, and ideas that are pushing the green movement forward. Now, Treehugger.com invites readers to pick the cream of the crop. Through April 2, readers can vote in more than 40 prize categories across our eight main topics. The Readers’ Choice winners will be announced the week of April 12.
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March 22, 2010 | Categories: Blogged, Blogging, Social Media Marketing | Tags: advertisement, architecture, Billy Griffin, blog, blog marketing, Blogger Kelly Drennan, business marketing, Eco Fashion, Ecofashionista, Ecouterre, email marketing, Entertainment, enviornment, fashion, Fashion and Beauty, fashion industry, fashiontakesaction, Get Twitter Followers, Google, google search tips, green, Green 2010, How to Twitter, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, Jennings Social Media, Kansas City, KC, Kelly Drennan, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, media marketing, Mike Dobbs, New York, News, News Media, NY, online advertising, online marketing, product marketing, public relations, Readers' Choice Awards, real-time, results, ROI, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, Social Media, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, sustainable, sustainable clothing, travel, travel industry, Treehugger, Treehugger.com, trendistic, trends, tweetbeep, tweets, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, viral marketing, vote, web 2.0 marketing, web marketing, web search, website, website advertising, website marketing, website promotion PR, William Robert Griffin, youtube videos | Leave A Comment »
By: Billy Griffin
Social Media offers designers the chance to promote their own eco-friendly fashion lines, as well as share the green methods in which they create their garments. The social media sphere as a whole offers a place for the green advocacy movement to create awareness. The sustainable fashion is not just a trend, not just hippie potato sacks and Kumbaya, but instead a wearable, fashionable and profitable permanent niche within the overall fashion industry.
websites like Ecouterre.com, an online community devoted to the future of sustainable fashion design, provides evidence that going green is not a trend. According to their mission statement, “Organic clothing, produced without toxic pesticides and dipped in low-impact dyes, is gaining popularity across the globe. In 2006, retail sales of organic cotton products reached $1.1 billion globally—85 percent higher than the year before, according to the Organic Exchange.”
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March 17, 2010 | Categories: Blogged, Blogging, Facebook, Google, Social Media Marketing | Tags: advertisement, architecture, Billy Griffin, blog marketing, business marketing, Chinese mud silk, coats, couture, designers, Eco, Eco Fashion, Eco-Fashions, Ecouterre, email marketing, Entertainment, Fashion Week, Get Twitter Followers, Google, google search tips, green, Green runway shows, Green shows, How to Twitter, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, JoAnn Berman, Kansas City, KC, LA, Leanna Mai-ly Hilgart, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, media marketing, methods, Mike Dobbs, model, New York, New York Fashion Week, New York Fashion Week 2010, News, News Media, NY, online advertising, online marketing, organic, organic clothing, product marketing, public relations, real-time, recycle, results, ROI, runway, Samantha Pleet, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, Social Media, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, sustainable, sustainable fashion, travel, travel industry, trendistic, trends, tweetbeep, tweets, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, Valerie Jennings Jennings Social Media, Vaute Courure, viral marketing, web 2.0 marketing, web marketing, web search, website advertising, website marketing, website promotion PR, William Robert Griffin, youtube videos | 1 Comment »
Posted By: Jared Cook
As Twitter continues to make national headlines, companies are racing to search engine optimize their tweets and now with Googles real time search there are different ways to get ahead of the conversation.
In the latest video from Jennings Social Media Marketing, how to search engine optimize (SEO) tweets. Google real time search updates as stuff is happening around the web-for example, live tweets, Yahoo Answers, news articles and web pages now stream in on the actual results pages for your query. Search engine optimization twitter tools used for real time search include Twitterfall, Trendistic, and Tweetbeep. Mike Dobbs from mashable.com gives the top ten twitter SEO tips that are out of this world.
March 12, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Social Media Marketing, Twitter | Tags: advertisement, architecture, blog marketing, business marketing, email marketing, Entertainment, Get Twitter Followers, Google, google search tips, How to Twitter, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, Kansas City, KC, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, media marketing, Mike Dobbs, New York, News, News Media, NY, online advertising, online marketing, product marketing, public relations, real-time, results, ROI, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, travel, travel industry, trendistic, trends, tweetbeep, tweets, Twitter, Twitter Applications, Twitter Apps, Twitter Followers, twitter google SEO, twitter marketing, Twitter Search, twitter seo tips, Twitter Tips, Twitter Use, twitter.com, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website advertising, website marketing, website promotion PR, youtube videos | Leave A Comment »
Posted by: Anna Nelson
Mike Dobbs, group director of SEO at 360i, posted his top 10 search engine optimization (SEO) tips on Mashable.com. Twitter pages and individual tweets now appear in Google search results.
Dobbs says now is the time to optimize your Twitter presence. Here’s a preview of his tips:
- Choose a good handle
Be sure to pick an optimal handle that’s relevant to your brand or campaign and easy to remember. Your handle (also known as your Username) then becomes part of your customized Twitter URL such as twitter.com/yoursite or twitter.com/yourtopic. Doing this creates a static address for future search indexing, which also helps usability for other cross-channel promotions. So choose wisely! The fun challenge…
- Select an account name wisely
Optimize the Twitter account name to best reflect your brand. Your name is what appears next to your profile, which can be different than your handle/URL. You obviously want an account name that promotes yourself, your company or your brand…
(Read more)
March 5, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Social Media Marketing, Twitter | Tags: advertisement, architecture, blog marketing, business marketing, email marketing, Entertainment, Google, google search tips, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, Kansas City, KC, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, media marketing, Mike Dobbs, New York, News, News Media, NY, online advertising, online marketing, product marketing, public relations, real-time, results, ROI, search engine marketing, search engine optimization, search engine tips, search marketing, Seattle, SEO, seo marketing, social marketing, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, travel, travel industry, trends, tweets, Twitter, twitter marketing, twitter seo tips, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website advertising, website marketing, website promotion PR, youtube videos | Leave A Comment »
Posted By: Xavier Loya
Here is some information from an article by Fred Aun, a writer for Clickz.com, about the impact and increase of advertising via social media.
Advertising is not a turnoff to people who love social media websites. In fact, many MySpace and Facebook users said ads on their favorite social sites have prompted them to buy something, according to a new report from Razorfish.
In its survey-based publication named “FEED: The Razorfish Consumer Experience Report,” the digital marketing agency says 76 percent of the 1,006 people surveyed said they didn’t mind seeing ads when they logged-in to Facebook, MySpace or the other social media sites they frequent. Razorfish also found that 40 percent of the respondents said they made purchases due to seeing those ads.
Read article: http://www.clickz.com/3631324
March 5, 2010 | Categories: Blogged, Blogging, Facebook, Google, SEO, Social Media Marketing, Twitter | Tags: advertisement, architecture, blog marketing, business marketing, email marketing, Entertainment, Google, interactive marketing, internet advertising, internet marketing, internet marketing tools, IT, Kansas City, KC, LA, Los Angeles, marketing, marketing advertising, marketing communications, marketing research, marketing services, marketing strategies, marketing strategy, marketing tools, mashable, media marketing, New York, News, News Media, NY, online advertising, online marketing, product marketing, public relations, real-time, results, ROI, search engine marketing, search engine optimization, search marketing, Seattle, SEO, seo marketing, social marketing, social media and marketing, Social Media Case Studies, Social Media Marketing, social media marketing company, social media marketing firm, social media marketing services, Social Media Results, Social networking, travel, travel industry, trends, Twitter, twitter marketing, Valerie Jennings, viral marketing, web 2.0 marketing, web marketing, web search, website advertising, website marketing, website promotion PR, youtube videos | Leave A Comment »
Valerie Jennings 
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